Posts in Staff Spotlight
Staff Spotlight: Sarah J. Oliver
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Account Executive Sarah Oliver works with clients to formulate and execute a broad range of digital strategies and tactics that best serve their communications goals.

“I appreciate getting to flex my creative muscles and learn new skills to help clients,” Sarah says. “Whether I’m assisting clients with websites, social media or other digital communications, seeing their visions come to life never gets old.”

After graduating from the University of Northwestern – St. Paul, Sarah worked as a press assistant on a 2014 U.S. Senate campaign. She then worked as a legislative assistant at the Minnesota Senate during the 2015 session.

“I landed at Rapp Strategies a bit serendipitously in December 2015 after catching up with an old colleague that had connections here,” Sarah explains. “I’m very happy I did!”

How have you grown as a professional since you started working at Rapp Strategies?

Todd has afforded me a space to expand the skills I’m most interested in developing while learning more about the profession as a whole. He lets me tackle big projects and use my problem-solving skills more independently. Working with the Rapp Strategies team has been a great experience to learn and grow with people who have different skills and experiences than I do. 

What is your favorite aspect of your job?

I love that each day is different and I’m never working on just one client or topic each day. The variety keeps things exciting!

What is one habit that makes you more successful?

I love learning. If no one in the office knows how to do something a client needs or how to use a certain program, I’m your girl. Having to learn something new and challenge myself to solve problems is exciting!

As a kid, what did you want to be when you grew up?

A lawyer, and I still think about it occasionally. Then I remember the extra $120K+ in student loans and am grateful I really like my current job.

What do you consider your greatest accomplishment?

Graduating college in three years and landing a job right away.

What is one thing about you few people know?

I love genealogy and history.

What is the best advice you have ever received?

To celebrate the process – taking the right steps, making big decisions – not just the results or accomplishing a goal.

What is one piece of wisdom you would give your younger self?

Learn to let go of expectations you have because life will surprise you, and it’ll be better than you had planned.

Staff Spotlight: Rita Beatty
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As an Account Supervisor at Rapp Strategies, Rita Beatty works with clients to identify goals and develop workplans to get them where they want to go. Rita also oversees staff to keep clients’ strategic plans on time and on task. “Every client is different – there are always many factors in play, and reaching some goals is more challenging than others,” says Rita. “Regardless, without a roadmap you can’t reach your destination.”

Rita’s experience in Twin Cities TV newsrooms and with a large local nonprofit helped prepare her for her planning and project management work at Rapp Strategies. “Each TV newscast is like a mini project: you have to have a plan, you must be on the air on time and you need to work with your team to get the show put together. At Rapp Strategies, team members have complementary skill sets that help us continually push each other to look at issues from different angles and find new and better solutions for clients.”

How have you grown as a professional since you started working at Rapp Strategies three years ago?

I have learned a lot from Todd, who asks the right questions to move an issue to the next level. Todd’s a master of situational analysis and is always thinking ten steps down the road. Those are all strategic skills I am seeking to build upon.

What is your favorite aspect of your job? 

I will always and forever love writing. But nothing beats really becoming a team member with clients and celebrating their wins!

What is one habit that makes you more successful?

I am a hard worker – I like to work!

As a kid, what did you want to be when you grew up?

In my high school yearbook, I predicted I would be a producer for David Letterman.

What do you consider your greatest accomplishment?

My family.

What is one thing about you few people know?

I worked as an extra out in Hollywood in my 20s.

What is the best advice you have ever received?

You don’t get what you don’t ask for.

What is one piece of wisdom you would give your younger self? 

Believe in yourself.